For centuries, data visualizations have been used as a way of communicating important information. The best visualizations can do more than just communicate and make a meaningful impact, yet we often neglect to consider what makes them such effective tools. In this keynote, we explore the power behind data visualizations by asking the question: What makes a data visualization powerful? We will examine effective real-world data visualizations using a series of case studies, as well as identify the key takeaways that can be applied to improve the power of visualizations. Finally, we will learn how data visualizations can lead to better decisions.
Empower Your Visualizations
Jennifer Shin is a Senior Principal Data Scientist at The Nielsen Company and the Founder of 8 Path Solutions, a data science, analytics, and technology company. As an experienced data scientist and management consultant, Jennifer has led complex, large scale, and high profile projects for corporate, public, and private clients, including GE Capital, the Carlyle Group, Fortress Investment Group, and Columbia University.